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"GPUs, like airlines, have a very low marginal cost to run. Like the incremental seat on an airline that's not full, if you can sell that ticket for $20, you're making money in that seat." — Ken Griffin
Good morning! Private equity firms are adding force majeure-style clauses, which protect companies from acts of God, to now include acts of AI. PE is also pouring billions into defense tech as investors debate whether the sector is becoming a bubble.
Meanwhile, Advent closed 2026’s biggest PE fund at $30 billion, and managers at Sweetgreen’s top stores will earn pay packages above $200K starting next year.
Plus: “Buy, borrow and die” has become a $5 trillion market, US MBA applications plunge 27% as international demand falls, and Ares is buying private credit firm MidCap Financial from rival Apollo for $2.6 billion.
Accredited investors can browse 700+ private companies on Augment, and see how Lightning Close is designed to help eligible trades close faster.
SQUEEZ OF THE DAY
Mbappé vs China

Most people’s favorite meme stays in the group chat. But when Kylian Mbappé was asked about his favorite meme of himself on the French podcast The Bridge, an innocent question turned into a problem for his sponsors and an entire league. The Real Madrid star described a video that put his face on “some guy, I think he’s a Chinese dictator,” as the clip cut to an image of Mao Zedong.
Within days, that answer cost him endorsement deals and got LaLiga pulled off Chinese state TV.
At least three companies ended their partnerships with him this week: dairy brands Mengniu and Milkground, and drinks maker Eastroc (also known as Dongpeng). The value of the lost deals hasn’t been disclosed, but Forbes estimates Mbappé makes ~$30M a year off the field. And the fallout went well beyond his own checks.
State broadcaster CCTV stopped streaming LaLiga matches and said its apps would no longer feature news about Mbappé, putting one of the league’s biggest international markets at risk.
LaLiga said it “deeply regrets the offence caused to Chinese fans,” apologized on behalf of the league and its clubs, and said it’s rolling out a new communication protocol for players.
President Javier Tebas added that he “cannot allow the actions of an individual to tarnish this relationship.” Mbappé followed with his own apology, saying he has “deep respect for the Chinese people and their history” and is “sincerely sorry.”
For brands, the appeal of someone like Mbappé is that his audience follows him everywhere, but the catch is that his comments do, too. A casual interview can reach the same customers as a carefully approved advertising campaign, without anyone from legal getting a look first. Sponsors spend months negotiating how a star appears in their ads, but an unscripted answer can end up getting more attention than the campaign.
Takeaway: This caps off just about the worst 24 hours of Mbappé’s glamorous life: losing the Ballon d’Or to Harry Kane, then losing lucrative sponsorships and becoming a meme himself.
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Access is a valuable asset, and Augment gives accredited investors access to both the private opportunities and the network to exit certain positions. With companies staying private longer, investors can become part of an infinite waiting game, but there's a new solution.
Augment's Private Liquidity Network brings buyers and sellers together to trade units in funds that hold shares of private companies. Investors can browse opportunities, while eligible holders can post positions they want to sell. Certain funds have Lightning Close, which is designed to speed up closing by using shares already held in inventory, helping reduce execution risk.
Accredited investors can use Augment to explore more than 700 private companies, with available private-market pricing data, on desktop or mobile. Minimums start at $10K. No additional Augment-level management fees or carried interest. Underlying investment vehicles may impose fees and carried interest.*
HEADLINES
Top Reads
Acts of God meet acts of AI in private equity's new debt play (BB)
Private equity pours billions into defense tech as investors debate a bubble (CNBC)
Ares private-credit fund to buy competitor from Apollo (WSJ)
A $300 billion 'debt wall' is looming over private-equity backed companies (WSJ)
Advent raises $30 billion for top private equity pool of 2026 (BB)
Sweetgreen targets $200,000 pay packages for super-store managers (WSJ)
The 'buy, borrow and die' wealth strategy has become a $5 trillion market (WSJ)
US MBA applications plunge 27% as international demand drops (BB)
HSBC says 'no pressure' to move HQ out of UK despite prospect of higher bank taxes (Guardian)
Disruptive raises $10 billion for its first flagship fund (Axios)
JPMorgan's Michele sees US bonds returning 7%-8% over 12 months (BB)
Blackstone opens new India office to support global operations (BB)
The CEO who turns 'touchy-feely' leadership into profits (WSJ)
Blackstone data-center operator QTS seeks $800 million in private placement debt (BB)
Mamdani is using NYPD gym to host pickup basketball games with friends (Politico)
Bon Secours affiliate to acquire Surgery Partners in $5.7 billion take-private deal (WSJ)
Anthropic IPO leads AI's $235 billion dealmaking blitz (Axios)
Anthropic says enterprise AI adoption remains in 'early phases' (WSJ)
Two Sigma said to explore stake sale to end founders' stalemate (BB)
Meta's $25 billion stock sale ended five times oversubscribed (BB)
AI infrastructure demand surges at 30-year growth pace (Axios)
CAPITAL PULSE
Markets Rundown

Market Update
The Nasdaq rose 1.2% and the Russell 2000 gained 1.2%, while the Dow finished flat ahead of results from Alphabet, Microsoft, and Amazon.
WTI crude slipped to $100 as Saudi, Pakistani, and Turkish officials held talks in Iran; Treasury yields were steady.
The dollar moved close to its 2026 highs, while gold was steady.
Capex
Durable goods orders rose 1.8% in September, the largest gain since April.
Core orders rose 0.5% after a 1.6% gain in August, led by machinery (1.2%) and computer and electronic products (0.8%).
The report points to a boost for third-quarter GDP, with AI-related investment a likely driver.
The Fed
Market-implied odds of a hike this week fell below 10%, down from a peak of over 70% a few weeks ago.
A couple of dissents in favor of a hike are possible tomorrow, and the statement could hint at a December increase.
One more hike is anticipated for 2027 after a likely year-end move.
Movers & Shakers
(+) JetBlue ($JBLU) +19% after the airline reassured investors on its balance sheet with $2.2B of liquidity and about $7B of assets.
(+) SoFi ($SOFI) +13% because the digital bank reported record Q3 net revenue of $1.4 billion, up 44%, and raised its full-year guidance.
(–) Boeing ($BA) -11% after the aircraft maker missed on Q3 earnings, and plan to reach $10B in annual free cash flow in 2029.
Prediction Markets
FOMC decision comes today around 2pm.
Private Dealmaking
Re:Build, a provider of industrial manufacturing solutions, secured $2.1 billion
Ferring Pharmaceuticals agreed to buy Gameto, a fertility biotech, for up to $1.38 billion
Acuity agreed to acquire Parameter Technologies, a developer of leak detection and monitoring for data centers, for $675 million
Bedrock Robotics, a maker of autonomous construction equipment, raised $600 million
General Compute, an inference neocloud, raised $100 million
Different, an AI marketing startup, raised $48 million
For more PE, VC & M&A deals, subscribe to our Buysiders newsletter.
BOOK OF THE DAY
Exit Party

Description: Set in a fractured future America, Exit Party follows Ari Waker as she investigates a mysterious disappearance at a Los Angeles party where people seem to have doubles and reality begins to unravel. Moving between parallel worlds, political upheaval, and a surveillance-driven society, Emily St. John Mandel explores the fragile balance between freedom and security. The novel examines how societies respond to chaos and authoritarianism, weaving together mystery, speculative fiction, and deeply human questions about identity, resilience, and the consequences of political collapse.
Book Length: 320 pages
Release Date: September 15, 2026
Ideal For: Readers who enjoy literary fiction, dystopian worlds, psychological mysteries, and thought-provoking stories about politics, technology, and human resilience. Particularly appealing to fans of Station Eleven and Sea of Tranquility.
The choices we make between freedom and security can shape not only the world we live in, but the people we become.
DAILY VISUAL
Anthropic’s Meteoric Growth

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DAILY ACUMEN
Mortal Companies
Physicist Geoffrey West asked why cities seem to last forever and companies don’t. Cities scale with an exponent of about 1.15, so doubling a city’s size raises its total output by about 2.2 times.
He studied more than 20,000 publicly traded US companies and found the opposite. Companies scale at less than one, so bigger firms produce less per employee.
His conclusion is that companies add layers of structure faster than they add ideas, and eventually stall. Cities keep generating new connections between people.
If you build or run a company, track output per head as it grows. When it starts falling, size is working against you.
ENLIGHTENMENT
Short Squeez Picks
The world’s leading AI-driven deal modeling platform is hiring (IB/PE/PC only) (See role)
The leadership habit that builds loyalty and costs nothing
The $5,000/month C-suite coaching trend
HBS former dean on role of the CEO
10 trending travel destinations for 2027
Why we avoid the work we should do
MEME-A-PALOOZA
Memes of the Day





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Disclosures
"Pre-IPO" is used generally to describe a privately held company that may be viewed as a potential candidate for a future public offering. The term does not mean that the company has filed for, scheduled, or committed to an IPO. An IPO or other liquidity event may never occur. Private securities are speculative and illiquid, and investors may lose their entire investment. A submitted order is not an assurance of a transaction. Orders may expire unfilled, even if the price is reached, and whether a position can be sold depends on issuer restrictions, transfer limits, required approvals, documentation, and buyer availability. Secondary liquidity is not guaranteed, and investors should be prepared to hold investments indefinitely. Selling may have tax consequences.
*"Augment" refers to Augment Markets, Inc. and its affiliates. Augment may invest in certain underlying vehicles that include passed-through management fees or carried interest; only a one-time transaction fee applies at investment. This material has been prepared for informational purposes only. None of the information provided represents an offer or the solicitation of an offer to buy or sell any security. The information provided does not constitute investment, legal, tax, or accounting advice. You should consult with qualified professionals before making any investment decisions. Investing in private securities involves substantial risk, including the potential loss of principal. Private securities are typically illiquid, have limited pricing transparency, and often require longer holding periods. These investments are available exclusively to qualified accredited investors and offer no guarantee of returns. An IPO or other liquidity event is not guaranteed. Past performance of private securities does not indicate or predict future results. Share price data are estimates only, based on proprietary data from Caplight and Augment Markets, Inc. and its affiliates. Augment Markets, Inc. is a technology company offering software and data services. Brokerage services offered through Augment Capital, LLC, Member FINRA/SIPC. Investment advisory services are offered through Augment Advisors, LLC, an SEC-registered investment adviser.






