🍋Rise of De-Influencers

Gone are the days of influencers pushing us to spend our hard-earned cash on the latest viral trends. The tables have turned and the world of social media is now being taken over by a new breed of influencer - the "de-influencer."

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"I'm only rich because I know when I'm wrong...I basically have survived by recognizing my mistakes." — George Soros

Good Morning! A new study found that 70,000 Americans lost money from romance scammers in 2022. Americans lost a total of $1.3 billion from catfishing and the like.

Airbnb posted its first ever annual profit. More and more realtors need 2nd jobs as home sales slow. Founder of r/WallStreetBets Jaime Rogozinski is suing Reddit after he was banned as chat moderator.

Kristin Dolan, the longtime Cablevision executive married to AMC owner James Dolan, has been named CEO of the network. Worker burnout reached an all-time high after 42% desk-based workers polled in six major economies reported burnout. And Twitter became the first major tech company to allow Cannabis advertising.

1. Story of the Day: Rise of De-Influencers

Gone are the days of influencers pushing us to spend our hard-earned cash on the latest viral trends. The tables have turned and the world of social media is now being taken over by a new breed of influencer - the "de-influencer."

Influencers are using their platforms to call out rampant consumerism and urge their followers to resist the urge to keep up with the latest viral trend. This shift could spell disaster for the $16 billion influencer marketing industry, as consumers begin to reject the idea of blindly following the herd.

Social media and commerce have become inseparable, with 42% of American consumers turning to social networks to research products. But be warned, this social shopping spree often leads to impulsive purchases. Gen Z, the most socially savvy generation, is 23% more likely to splurge on a whim, and 27% less likely to scour the market for the best deals.

Social commerce is going through a recession for one of the first times. There has been a 12% dip in Gen Zers interested in influencer marketing and a 16% drop in those who follow influencer fashion choices. And accounts providing cost-saving and budgeting tips are growing in popularity.

2. Markets Rundown

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Stocks closed higher as investors make sense of the new inflation and price data.

Movers & Shakers

  • (+) Roblox ($RBLX) +26% after the company boosted Q4 earnings.

  • (+) Airbnb ($ABNB) +13% after the company posted its first annual profit.

  • (–) Barclays ($BCS) -8% after the company posted poor earnings amidst deal flow slowdown.

Private Dealmaking

  • Finastra, a London fintech owned by Vista Equity, is considering selling its banking unit for $7 billion

  • InsuranceDekho, an Indian insurance startup, raised $150 million

  • Via, a transit management software company, raised $110 million

  • InfluxData, a time series platform, raised $51 million

  • Clearsense, a health data analytics company, raised $50 million

  • Inscribe, a fraud detection startup, raised $25 million

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3. Top Reads

  • Brainard Fed fallout (Axios)

  • Gambling revenues hit a record $60 billion last year (Fox)

  • The US consumer bounces back (WSJ)

  • IPO drought will continue, market too risky (Fox)

  • Housing costs are still a big problem (Axios)

  • Deutsche will cut bonus of staff misusing WhatsApp messaging (BB)

  • Surging egg prices giving rise to plant-based alternatives (Fox)

  • The stealthy 2023 economic boom (Axios)

  • Crypto stocks jump despite looming regulatory pressure (WSJ)

4. Book of the Day: Fair Play

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It started with the Sh*t I Do List. Tired of being the "shefault" parent responsible for all aspects of her busy household, Eve Rodsky counted up all the unpaid, invisible work she was doing for her family -- and then sent that list to her husband, asking for things to change.

His response was... underwhelming. Rodsky realized that simply identifying the issue of unequal labor on the home front wasn't enough: She needed a solution to this universal problem. Her sanity, identity, career, and marriage depended on it.

The result is Fair Play: a time- and anxiety-saving system that offers couples a completely new way to divvy up chores and responsibilities. Rodsky interviewed more than five hundred men and women from all walks of life to figure out what the invisible work in a family actually entails and how to get it all done efficiently.

With four easy-to-follow rules, 100 household tasks, and a series of conversation starters for you and your partner, Fair Play helps you prioritize what's important to your family and who should take the lead on every chore from laundry to homework to dinner.

“Tired, stressed, and in need of more help from your partner? Imagine running your household (and life!) in a new way...”

5. Short Squeez Picks

6. Daily Visual: Huge Midterms Cash Trend

Federal election spending by midyear term

Source: Axios

7. Daily Acumen

Processed foods are often high in added sugars, unhealthy fats, and sodium, while being low in fiber and essential nutrients. Some of the reasons why processed foods are considered bad for your health include:

1. High in added sugars: Processed foods often contain added sugars, which can contribute to weight gain, type 2 diabetes, and other health problems.

2. High in unhealthy fats: Many processed foods are high in saturated and trans fats, which can increase the risk of heart disease and other health problems.

3. High in sodium: Processed foods are often high in sodium, which can contribute to high blood pressure and other health problems.

4. Low in fiber: Processed foods are often low in fiber, which can contribute to digestive issues and leave you feeling less full and satisfied after meals.

5. Lack of essential nutrients: Processing can remove or decrease the amount of essential nutrients, such as vitamins and minerals, that are present in whole, unprocessed foods.

Eating too many processed foods and not enough whole, unprocessed foods can lead to a less balanced and less nutritious diet, which can increase the risk of chronic health problems over time.

8. Job Board

9. Memes of the Day

 

 

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